Client: Unchanging Word
Roles: Branding, design, film art direction, Arabic calligraphy
These materials present in video, book and web format evidence for the Bible’s reliability for a Muslim audience. In this branding and design process, the goal was to communicate to a Muslim audience a sense of scholarship and respect for Islamic design and traditions. This involved a significant amount of benchmarking and research in regional Islamic design and Arabic calligraphy. In addition, BCM was responsible for art direction of the video production, from set design to animations and screen design.